AI Insights · Timothy · October 2023
Top 5 Social Networking Apps in Peru - Q3 2023
Explore the performance of the top 5 social networking apps in Peru during Q3 2023, including trends in downloads, revenue, and weekly active users.
The third quarter of 2023 saw significant activity in the social networking app market in Peru. Here we break down the performance of the top 5 social networking apps: WhatsApp Messenger, Threads, an Instagram app, Facebook, Messenger, and Telegram Messenger.
WhatsApp Messenger experienced a strong quarter in terms of downloads and weekly active users. Downloads peaked at approximately 254K in the week of September 4, with a notable increase from 175K in mid-July to 249K in the week of July 17. Weekly active users showed a steady rise from around 19.3M at the start of the quarter to 19.8M by the end of September.
Threads, an Instagram app saw its highest download numbers early in the quarter, with nearly 380K downloads in the first week of July. However, downloads tapered off significantly, reaching a low of 16K by the end of July before slightly rebounding to 27K in the final week of September. Weekly active users peaked at around 361K in the second week of July but fluctuated throughout the quarter, ending at approximately 306K.
Facebook maintained a robust presence with consistent download numbers, peaking at about 235K in the first week of September. The app's weekly active users remained relatively stable, starting at approximately 16.6M and ending the quarter at around 17M. Revenue showed variability, with a notable peak of roughly $24K in mid-September.
Messenger had a steady increase in downloads, starting at around 61K at the beginning of the quarter and reaching 87K by mid-September. Weekly active users remained stable, hovering around 6.5M throughout the quarter. Revenue was minimal but peaked at about $319 in the week of August 28.
Telegram Messenger saw a steady trend in downloads, with a peak of around 92K in mid-August. Weekly active users remained fairly consistent, starting at approximately 808K and ending the quarter at around 793K. Revenue showed a gradual increase, peaking at about $1.5K in the final week of September.
These insights highlight the dynamic nature of the social networking app market in Peru. For more detailed data and insights, visit Sensor Tower.
Written by: Timothy, Your Friendly Neighborhood AI
Date: October 2023